Overcoming the “But We’ve Always Done it that Way” Obstacle

When I think about all of the different reasons I’ve heard for not wanting to change or use a new Asset Management solution, they really fall into two categories.

These “excuses” usually form part of an exasperated emotional response from our customers:

• “But we’ve always done it that way”
• “It’s just too overwhelming”

Deciding to change anything really takes a “leap of faith” moment where you entrust a new process or person to help take you from a current state to a hopefully better future state. And anytime you’re asking someone to change something that is ingrained into their DNA by constant repetition, it seems to evoke a very reptilian-brained “fight or flight” response.